What is Outcome Tracker?

Outcome Tracker is a nonprofit CRM and outcome management platform built by Nonprofitly. It helps nonprofits, social service organizations, and Children's Savings Account programs collect client data, track outcomes, and generate funder-ready reports — all in one place.

What types of organizations use Outcome Tracker?

Outcome Tracker serves housing and homelessness organizations, family services, youth and education programs, community development organizations, Children's Savings Account (CSA) programs, and social services agencies across the United States and Canada.

Does Outcome Tracker support Children's Savings Account programs?

Yes. Outcome Tracker has deep expertise in Children's Savings Account (CSA) program management. We support CSA programs across the United States with tools for participant enrollment, 529 account integration, incentive tracking, family portals, and funder reporting. We manage over $1 billion in assets and savings for families.

How is Outcome Tracker different from Salesforce Nonprofit or Apricot by Bonterra?

Unlike Salesforce Nonprofit, which requires significant customization and technical resources, Outcome Tracker is purpose-built for nonprofits and social service organizations. It includes built-in outcome surveys, funder reporting, client portals, and CSA program tools out of the box — with a dedicated implementation team to get you up and running quickly.

Can Outcome Tracker generate HUD 9902 reports?

Yes. Outcome Tracker supports HUD 9902 reporting for housing counseling agencies, as well as SBA Nexus (formerly EDMIS) reporting. These compliance reports can be generated directly from the platform.

How long does it take to implement Outcome Tracker?

Most organizations are up and running within days, not months. Our dedicated implementation team works with you to configure the platform around your specific programs, import existing data, and train your staff.

Does Outcome Tracker integrate with other systems?

Yes. Outcome Tracker integrates with Ascensus and TIAA 529 accounts, Emma and Constant Contact for email marketing, DownHome Loan Manager, bank and credit union accounts, and supports data import and export via spreadsheets with scheduled automatic data exchanges.

Outcome Tracker — About Us

About Us

We believe impact should be measurable

Outcome Tracker was built by people who care deeply about the nonprofit sector — and who saw firsthand how hard it was for organizations to prove the difference they were making.

Our story

Outcome Tracker started with a simple frustration: nonprofits doing incredible work couldn't easily show funders the results. Data lived in spreadsheets, Word documents, and email chains. Staff spent hours preparing reports instead of serving clients.

We set out to build a platform that made outcome tracking feel natural — not like a burden. Something that fit the real workflows of program staff, gave directors the visibility they needed, and gave executives the confidence to walk into any funding conversation ready.

Today, Outcome Tracker is the flagship product of NonProfitly — a growing family of tools designed to help mission-driven organizations and the public agencies that fund them operate with the same efficiency and insight as the best-run businesses in the world, without losing what makes them special.

2001

Year founded

500+

Organizations served nationwide

2M+

Client outcomes tracked annually

States with active customers

What guides us

Our values

The same values we help our customers measure in their clients, we hold ourselves to every day.

Mission first

Every product decision starts with one question: does this help nonprofit organizations do better work? If not, we don't build it.

Human-centered

Behind every data point is a person whose life is changing. We build tools that honor that — simple, respectful, and built for real people in the real world.

Relentlessly useful

We'd rather be the most useful tool in your stack than the flashiest. Reliability, simplicity, and responsiveness matter more to us than features no one uses.

Partnership, not just software

Our implementation team works alongside your staff. We're not done when the software is live — we're partners in your ongoing success.

Privacy & trust

The people your organization serves are trusting you with sensitive information. We take that seriously — HIPAA-compliant, SOC 2 certified, and always improving.

Sector-wide impact

The more nonprofits that can prove their impact, the stronger the sector becomes. We're building tools that benefit the whole field, not just our customers.

The team

People who care about your mission

Our team brings together backgrounds in nonprofit management, public sector administration, technology, and data science — united by a belief that mission-driven work deserves world-class tools.

Matt Schubert

Visionary & CEO

Sets the long-term vision and strategy for NonProfitly; champions product innovation and key external relationships.

Courtney Stillings

Integrator and Head of Growth

Bridges vision to day-to-day execution; leads growth, sales, marketing, and customer success.

Chris Kratz

Sr. Eng. Director & Compliance

Leads software engineering, platform architecture, DevOps, and data security & regulatory compliance.

Laura Lehman

Customer Success Director

Owns the full customer lifecycle from onboarding to renewal; carries the voice of the customer into product.

John Marshall

Head of UX/UI

Leads user experience, design systems, and user research across all NonProfitly products.

The full team

Engineering · Customer Success · Operations

David Clymer

DevOps Tech Lead & Sr. SE

Isaac Witmer

DevOps & Sr. SE

Darren Good

Sr. Software Engineer

Sam Kauffman

Sr. Software Engineer

Mark Harder

Sr. Software Engineer

Isaac Mast

Sr. Software Engineer

Lucas Wenger

Jr. Software Engineer

Matt Trost

Customer & Tech Support Mgr

Christopher Hanger

Customer Success Specialist

Tim Shoemaker

Implementation & CSA Success

Jesse Byler

Support Jr. SE

Derek Goodheart

Support Jr. SE

Sarah Hobson

Administrative & Finance Coordinator

Hannah Noeske

Operations Coordinator

Barb Byer

Tech Writer / Mktg Coord.

Where we're headed

A connected product family for the whole sector

Outcome Tracker is the foundation. We're building three new products on top of it — designed to work together so organizations can move from measuring impact to compounding it.

Coming next

NonProfitMap

A shared ontology and atlas for the social sector — a common language for outcomes, programs, and populations so data can finally be compared and combined across organizations.

Coming next

Magic

AI-assisted insight in every staffer's hands — turning the data your team already collects into clear next steps, draft narratives, and answers to the questions funders are about to ask.

Coming next

Matched

Connecting organizations with the people, partners, and resources they need — so referrals, collaborations, and capacity-building actually find the right fit.

Stay in the loop

The OT Newsletter

Monthly insights on nonprofit data, outcome measurement best practices, and product updates — delivered to your inbox.

We'd love to learn about your mission

Every organization we work with teaches us something. Let's start a conversation.

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